Mike Cohen leads a firm-wide team of attorneys dedicated to serving Pacific Northwest manufacturers and retailers. He has more than 20 years' experience in brand management and protection, particularly in the outdoor and athletic and food and beverage industries. He offers strategic advice to ‎clients regarding the selection, registration, and enforcement of trademarks in the United States and ‎worldwide; copyright protection and enforcement; anti-counterfeiting strategies; internet ‎domain name disputes; the transfer and licensing of intellectual property rights; joint development agreements; IP due ‎diligence for mergers and acquisitions; and entertainment, media, and advertising law, ‎including advising clients on advertising and promotional campaigns, marketing contracts, sponsorship agreements, influencer agreements, and celebrity endorsements.

Mike is ranked in the gold tier as a Global Leader on the ‎World's Leading Trademark Professionals list published by the UK-based World Trademark ‎Review, has been recognized as a “Super Lawyer” by Thomson Reuters for his Intellectual ‎Property work every year since 2006, and received the designation of Oregon Copyright Lawyer ‎of the Year for 2016 from Best Lawyers.

Testimonial

"A full-service powerhouse in this neck of the woods, Schwabe Williamson & Wyatt keenly recognises the asset potential of intellectual property and has sculpted a robust soft IP and patent practice to help maximise the gains of its illustrious client base. A replete knowledge not just of trademarks but also of marketing and advertising law enables it to execute holistic solutions to any brand-related conundrum. In the driving seat is Michael Cohen, who is equal parts deft strategic counsellor and 'aggressive enforcer.' Whatever the task at hand, he 'gets brilliant results.'"

- World Trademark Review

“All-around superstar” Michael Cohen inspires and motivates his colleagues and makes in-house counsel look great. “Exceptionally smart, easy going and non-adversarial, Mike is rightly adored by his clients.” Best described as a brand strategist, Cohen is a leading light when it comes to prosecution, enforcement and IP monetization.

- World Trademark Review 1000

Experience

• 20 years of experience in global trademark portfolio management, counseling, clearance, prosecution, enforcement, licensing and litigation; technology transfer; IP due diligence for mergers and acquisitions; internet/e-commerce counseling; domain name recovery; and entertainment, media and advertising law
• Currently responsible for over 2000 active domestic and international trademarks
• Clients range from internationally-recognized sportswear, footwear and apparel brands, to food and beverage products, to financial services and technology companies
• Named to the World's Leading Trademark Professionals list, as published by the UK-based World Trademark Review

Client Results

Memberships

• Intellectual Property Sections of the Oregon and Washington State Bars, Member
• Computer & Internet Law Section of the Oregon State Bar, Executive Committee Member
• American Bar Association Forum on the Entertainment and Sports Industries, Governing Committee Member
• International Trademark Association, the American Intellectual Property Law Association, Member
• National Academy of Recording Arts & Sciences (NARAS), Member

Awards

• World Trademark Review 1000, Gold Band (2012-2021)
• Best Lawyers in America© Award: Copyright Law, Intellectual Property Litigation, and Trademark Law (2012-2023)
  
• Ranked for Intellectual Property Lawyers in Oregon, Chambers USA (2018-2022)
• Oregon Super Lawyers, Intellectual Property (2006-2022)
• Received the designation of Oregon Copyright Lawyer ‎of the Year, Best Lawyers (2016)

News

Seminars & Speaking Engagements

Publications

Multimedia

Community Activities

• Oregon Media Production Association, Member
•  Hands on Portland, Project Leader
•  Oregon Creative Industries, Board Member

Services